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Economy

Textile exporters take new approach

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2015-08-06 09:04China Daily Editor: Si Huan
Workers at a spinning workshop in Nantong, Jiangsu province. (Xu Congjun/For China Daily)

Workers at a spinning workshop in Nantong, Jiangsu province. (Xu Congjun/For China Daily)

Apparel raw material providers in China have had to adapt by using new fabrics to combat labor costs at home

Zhao Miaoqi has witnessed many changes in China's textile industry during the past 40-plus years, and lately they have not been for the better.

"Over the decades, China's textile industry has changed dramatically," Zhao said. "It used to be a booming industry when I was young, but now it is old and declining. As more people (competitors) have flooded into the market, the (profit) margin has been shrinking."

Zhao has managed a fabric company in Ningbo, Zhejiang province since 1979, when China had just started reforms and was opening up. Her company specializes in products for overseas retail brands such as Zara, part of the Inditex Group in Spain, the world's largest apparel retailer, and Adidas AG, the German multinational corporation that designs and manufactures sportswear.

Last year, her company's orders in the United States fell by 30 percent. "I'm 75 years old and I'm coming all the way to visit the market to study the reasons behind the slump," she said.

Zhao attended a three-day international textile and apparel sourcing show at the Jacob K. Javits Convention Center in New York on July 21-23, which attracted more than 600 Chinese companies - 30 percent more than last year.

Zhao's company, like others from China, is looking to establish new niche markets in the US.

China is a significant player in the global textiles markets. According to statistics from the World Trade Organization, the market was worth $766 billion in 2013. China holds a commanding market share of 37 percent, worth $284 billion. India is second, with a 4.7 percent share.

The low cost of business due to cheap labor has been the main reason why the textile industry in China has enjoyed extraordinary growth.

But today, China is no longer the cheapest producer. With the average wage of the 23 million textile workers in China reaching 4,000 yuan ($650) a month, garment-factory owners are starting to face financial pressure.

Zhao's grandson, Zhu Jing, manger of Ningbo Aoqi Technological Knitting Co, said the minimum wage is growing by 10 percent a year.

"By only offering the minimum wage, you can never recruit a skilled worker," he said. "As China has more rigid regulations on labor protection, employers must pay more for extra working hours."

In contrast, factories in emerging countries such as Vietnam and Cambodia have very low labor costs.

"Factories there offer as low of a salary as 300 yuan a month for textile workers, which is much lower than 4,000 to 5,000 yuan in China," Zhu said. "As they don't have rigid regulations, they force workers to work longer than required ... or hire some child laborers in order to cut cost."

Jack Plunkett, CEO of Plunkett Research, based in Houston, the US, and a provider of market research and industry information, said that in many parts of China, manufacturers have had increasing difficulty attracting and retaining workers. Wages have climbed dramatically, and as demand for employees has increased, workers have been calling for better conditions.

He said that the apparel and textile manufacturing industry has historically been one with few barriers to entry, requiring little capital investment needed and a lot of low-skilled labor and equipment. A few sewing machines and some dim electric lights were enough to start up a factory.

"When China's wages were extremely low, the nation had a clear advantage in this industry, particularly in light of its tendency to cluster factories near shipping ports and logistics centers so that goods could be sent to customers with minimal delay," Plunkett said.

"Today, however, wages are climbing very rapidly as China's urban workers have many options in terms of places and industries in which to work," he added. "Demand for workers is high, and they expect much higher pay than those in less-developed nations."

Labor costs are not the only challenge. Figures from the China National Textile and Apparel Council show that the momentum of China's textile industry has slowed significantly since 2011. From 2000 to 2010, average growth was 18.8 percent, but that dropped to 12 percent during the past four years.

  

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