China's cross-border e-commerce import transaction amounted to 1.2 trillion yuan in 2016, a year-on-year increase of 33.3 percent, according to a report released by China e-Business Research Center, a well-known Internet Plus think tank, on Aug. 1.
China's cross-border e-commerce import market has grown rapidly in recent years. It is expected that the amount will increase 54.5 percent and reach 1.85 trillion yuan by the end of 2017.
The report pointed out that the development of cross-border e-commerce from purchasing from personal agents, buying through overseas online platforms, to standardized cross-border online shopping, has reflected the transition of consumers' shopping habits. It also embodies consumers' value for quality and choice. China's cross-border online shopping is being driven by growing domestic demand.
However, worries exist behind the prosperity. According to the report, the proportion of cross-border shopping complaints has increased significantly in recent years, with problems ranging from fakes and delivery speed to customer service.
