(ECNS) -- Hong Kong plans to introduce discounts and other favorable policies to attract more visitors from the mainland following a drop in tourist numbers during the three-day Qingming Festival holiday.
The Hong Kong Tourism Board plans to launch a campaign that would benefit visitors from the end of this month, when China celebrates its May Day holiday.
Measures will include discounted gifts and coupons to travellers coming to Hong Kong at a specific period in time, according to Hu Zhaoying, the chairman of Hong Kong Travel Industry Council.
The Hong Kong Tourism Board has invited merchants from five industries - travel, hotels, retail, catering and scenic spots - to provide discounts from June to August.
Illegal acts against parallel goods traders have contributed to the drop in mainland and overseas tourists, said CY Leung, chief executive of Hong Kong.