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ECNS Wire

Apple remains optimistic, no plans to cut investment in China: Cook

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2016-07-28 13:21Ecns.cn Editor: Mo Hong'e

(ECNS) -- Apple CEO Tim Cook said Apple continues to do well in the Chinese market and the company remains optimistic about its outlook, with no plans to cut investment in the country, Beijing Morning Post reported.

The U.S. technology giant's latest financial report showed that the company's revenue in the Greater China region tumbled 33 percent to $8.85 billion year on year in the third quarter, which ended on June 25, the worst result of all its regional markets. It also saw a drop of 26 percent from the previous quarter.

In its fiscal 2015 second quarter, Apple's revenue in the Chinese market hit $16.8 billion, which means the Chinese market overtook Europe to become Apple's second-largest market. However, in the latest quarter Europe surpassed China to regain its position, with a revenue of $9.64 billion.

Cook said he visited China and India in the past quarter and was deeply encouraged by the outlook of the two markets. In particular, Apple remained optimistic about opportunities in China in the long run, he said.

Apple has 41 stores in the Chinese mainland, Taiwan, Hong Kong and Macao.

 

  

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