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ECNS Wire

New watchdog system to help online shoppers buy smart

1
2016-08-31 12:15Ecns.cn Editor: Wang Fan ECNS App Download

(ECNS) -- Chinese shoppers will soon have access to information regarding online shops, including their ratings and credit statuses, after a supervision platform starts online in September.

The "National Online Trade Platform Supervision Service" was built by China's State Administration for Industry and Commerce to help investigators across the nation fight against fake products, false promotions, shopping fraud and other malpractices.

An official from the Beijing Administration for Industry and Commerce said consumers will be able to get all the information from their web browsers, including an online store's business license and credit information.

The platform, which already collects information from 40,000 online shops, can "attach warning signs" to some stores so consumers can make better-informed decisions, said the official.

China's second-largest e-commerce company JD.com has submitted information about all stores on the website to the system.

The number of complaints about online shopping businesses recorded a year-on-year growth of 1.3 times, accounting for 26.2 percent of total complaints from consumers, data showed.

A follow-up system designed to punish online stores found guilty of malpractice is in the process of law-making and might be available in the first half of 2017.

  

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