Photo taken on Aug. 29, 2022 shows the three flavors of Moutai ice cream sold at a shop in Beijing. (Photo: China News Service/ Jia Tianyong)
Chinese spirit brand Moutai opened its first ice cream shop in Beijing on Monday.
The ice cream has become an internet sensation and is being sought by a large number of consumers across China.
People wait in line to buy Moutai ice cream at a shop in Beijing, Aug. 29, 2022. (Photo: China News Service/ Jia Tianyong)
A woman shows the Moutai ice cream she has bought at a shop in Beijing, Aug. 29, 2022. (Photo: China News Service/ Jia Tianyong)
Customers try Moutai ice cream at a shop in Beijing, Aug. 29, 2022. (Photo: China News Service/ Jia Tianyong)
A customer buys Moutai ice cream at a shop in Beijing, Aug. 29, 2022. (Photo: China News Service/ Jia Tianyong)
A woman shows the Moutai ice cream she has bought at a shop in Beijing, Aug. 29, 2022. (Photo: China News Service/ Jia Tianyong)