Pronounced wēi lè huó, this term refers to a middle-class lifestyle characterized by health, sustainability and the frequent use of microblogs and cross-platform smartphone messaging software to extend greetings, send gifts and entertain friends. Those who are fond of such a lifestyle do almost everything with microblogs and WhatsApp-like software. For example, they regularly post photos to microblogging websites when traveling and even buy friends drinks via mobile business platforms.
Phil: Allen, I received a message from you on Weixin. What is it?
Allen: Oh, it's a box of mooncakes, my gift for you during Mid-Autumn Festival.
Phil: Wow, you are really wēi lè huó. So should I fetch it next week?
Allen: I remember there is a shop nearby. You can go there and get it at any time.
