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网红

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2016-03-16 09:53China Daily Editor: Yao Lan
Web celebrity Zhang Zetian, known online as 'Milk Tea Sister', attends a promotional event organized by Microsoft as its intern product manager on May 29, 2014. (Photo/CFP)

Web celebrity Zhang Zetian, known online as 'Milk Tea Sister', attends a promotional event organized by Microsoft as its intern product manager on May 29, 2014. (Photo/CFP)

网红

wǎng hóng

internet celebrity/ cyber star

"网红",即 "网络红人",是指在现实或者网络生活中因为某个事件或者某个行为而被网民关注从而走红的人.他们的走红皆因为自身的某种特质在网络作用下被放大.

"网红", shortened from "网络红人", refers to people who become suddenly popular due to widespread attention on the internet. They often draw attention due to their extraordinary appearances or talents, funny acts, or as a result of some incidents or online marketing.

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