The domestic gold market is hot, with the retail gold prices of some jewelry brands exceeding 600 yuan ($82.44) per gram.
In several jewelry stores in Beijing, the CNS reporter found that gold ornaments per gram were 540 yuan ($74.16) per gram after a discount.
Although gold price is high, consumers are still enthusiastic about buying gold jewelry products. Many customers bought gold jewelry at a jewelry shop in Beijing on a weekday afternoon.
Liu Chunsheng, an associate professor at the Central University of Finance and Economics, believed that with the arrival of the peak season for gold jewelry consumption, domestic demand for gold may also increase. The gold price may continue to rise, but the increase will be stable.