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(W.E. Talk) Designer of Paris 2024 logo draws inspiration from talk with daughter

2024-08-09 19:42:04Ecns.cn Editor : Mo Honge ECNS App Download

The 2024 Paris Olympics logo marks a historic first, featuring a female face design. Recently, Sylvain Boyer, its designer, shared the inspiration behind his creation with China News Service.

Boyer revealed that the idea stemmed from a conversation with his 9-year-old daughter, who expressed frustration that the school playground was always dominated by boys, leaving little room for her to engage in sports. The designer emphasized that sports should be inclusive of both men and women. “All the people when they see women face, they see this is the beauty logo. And we say no, this is a sports logo.” (Zhao Li)

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