Social media accounts to educate CPC members

Honored guests attend a press conference for the official launch of the public accounts of Communist Party of China on WeChat and Yixin in Beijing, capital of China, June 27, 2014. (Xinhua/Li He)

Two social media accounts focused on educating Communist Party of China (CPC) members were launched respectively on instant messaging platforms WeChat and EasyChat on Friday.

The two accounts, "gcdyweixin" on WeChat, and "gdcyyx" on EasyChat, are organized by the Organization Department of the CPC Central Committee and operated by Xinhuanet.com.

They will feature news concerning Party organizations, introductions to role models for CPC members, updates on the ongoing mass-line campaign that aims to cement Party-people ties, as well as general knowledge spanning Chinese classics, history and other humanities.

Cai Zhiqiang, associate professor with the Party School of the CPC Central Committee, said the launch of the two accounts is a creative measure by the Party to promote sound values among its members.

"The approach exploited by the CPC to educating its members is becoming more practical and vivid," Cai said. "The change indicates that the CPC is getting adept at the education while attaching greater importance to it."