New Zealand is wooing more Chinese visitors with a three-year joint China marketing strategy between its tourism and airlines sectors.
Their cooperation is based on a Memorandum of Understanding that was signed between Tourism New Zealand and Air New Zealand on Thursday in Shanghai, to promote long-term sustainable growth in travel demand between China and New Zealand.
"China, with its rapidly expanding economy, has become New Zealand's second-largest tourism market, and is a key focus for New Zealand," said Chris Tremain, the associate tourism minister.
According to Tremain, 225,000 Chinese visited New Zealand over the last year.
Chinese visitor spending brings changes to NZ tourism industry
2013-07-04Surging Chinese visitors bolster NZ tourism figures
2013-02-01Chinese tourists drive record visitor numbers in NZ
2013-06-24Chinese tourists drives new record in visitors to NZ
2013-05-21Chinese visitor spending offsets decline in tourists to NZ
2013-04-17Copyright ©1999-2018
Chinanews.com. All rights reserved.
Reproduction in whole or in part without permission is prohibited.