Light industry focuses on upgrades   

广交会中国轻工企业转型升级逆势拓市场

木制玩具飞机遇到光照就会自动旋转、智能电动机芯相当于传统产品寿命的5倍、人造花卉手感达到仿真级……记者连日来从广交会上获悉，众多中国轻工出口企业正在转变低成本、低价格策略，抓紧推进产品升级逆势拓展市场。

Guangzhou (CNS) -- Many of China's light industrial export companies are choosing to upgrade their product chain amid the market downturn, according to an insider at the Autumn Canton Fair on Thursday.

Tepid international demand, worsening trade frictions and rising production costs have posed great challenges to the development of Chinese light industry, said the China Chamber of Commerce for Import and Export of Light Industrial Products and Arts-Crafts (CCCLA).

Against such a backdrop, light industrial firms are working to expand their market niches by conducting product research and development, brand promotion, and service upgrading.

According to data from CCCLA, China's light industrial product exports in the first nine months of 2012 totaled US$360.1 billion, a surge of 16.5 percent from the same period in 2011.